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Below-The-Line (BTL)

Below-The-Line (BTL) advertising is more focused and targeted to your specific audience with conversions as the main objective. Your BTL marketing promotions and communications are through direct mail campaigns, trade shows, catalogues, and targeted database marketing.

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Above-The-Line (ATL) advertising helps you reach the wider audience and create your brand

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TMarketing of products and services through digital technologies.

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